Based in Shanghai, Wobabybasics is a foreign-owned apparel company created in 2007 by Sherry Poon after the birth of her first child. Sherry combines her experiences as an architect, environmentalist and parent to re-create children’s basics with sustainable materials, simple, nostalgic styling and modern practicality. Inspired by observations of children in action, during play and every day activities, Wobabybasics offers uncluttered design, quality and functionality that appeals to both active children and their parents

As the healthiest option for babies and the planet, only certified chemical-free organic textiles and safe, low-impact dyes are used.

Naturally, Wobabybasics proudly supports local artisans and people-friendly production methods to uphold the highest social and environmental benefits.

Wobabybasics carries two collections – Fall Winter and Spring Summer. Our products are now available at select retail partners in major fashion cities of the world like New York, Milan, Tokyo and Shanghai.